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Stash to Add Crypto to its Managed Portfolio Offering

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Blockworks

Thu, Jan 20, 2022

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The investing and banking platform now offers crypto exposure within its Smart Portfolio offering, which currently has 400,000 accounts The allocations range from 4% to 6% of a users’ portfolio, split evenly between the Grayscale trusts Stash has begun offering its users exposure to crypto by including two trusts by Grayscale Investments within its managed investment portfolio offering.

Stash launched its Smart Portfolio offering last March in response to users wanting a “set and forget” platform that would be managed for them, Stash Chief Investment Officer Douglas Feldman told Blockworks.

Allocations to GBTC and ETHE range from 4% to 6%, split evenly between the trusts, depending on the risk profile of the portfolio, according to Elizabeth Marchietti, Stash’s director of investment strategy.

“This is as much about trying to deliver crypto exposure to our customers in a format that we really believe in...as managing the existing risk profile of this investment product.” Feldman noted that while crypto, to many, is a trading asset, the company views it as an asset to invest in over time.

“But we think within the confines of a long-term investment strategy with a small allocation to it and where you’re constantly putting in money on a regular basis, that is great.” Though the company does not yet have plans to add other forms of crypto exposure, the executives said it would continue to offer education around the space.

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