DraftKings to Expand NFT Marketplace With NFLPA Partnership - Aliens: AI Crypto News & Markets Updates
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DraftKings to Expand NFT Marketplace With NFLPA Partnership

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Yahoo Finance

Tue, Dec 07, 2021

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The latest development is a partnership between the NFL Players Association (NFLPA) and online sports betting giant DraftKings, which announced the collaboration on Tuesday.

The deal will grant licensing for players’ name, image and likeness rights to DraftKings for use on its NFT Marketplace beginning at the start of the NFL’s 2022-23 season.

“We will continuously adapt, innovate and seek progressive collaborators like the NFLPA and OneTeam to reach early adopters among fanbases and ultimately introduce these next-generation products to the masses.” Read more: Dapper Labs Is Bringing Its NFTs to the NFL While similar fantasy sports projects have faced regulatory concerns regarding gambling laws, a representative from DraftKings told CoinDesk it has no worries that the company can operate within the rules to launch its platform across select states in the U.S

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